July 2022

It starts with you!

When you have an idea for a project but could not find a way to spread the message? Look for an  agency!

However, agencies will have to know what your project is about. It is important to know what you want and what is needed for the project. You can achieve this by outlining it in a project brief.

Jelloow is helping brands prioritize projects + select their marketing agency partners.

Here is a guide on writing a good project brief that can put your best foot forward for curating project  opportunities. A common project brief includes 3 topics:

1. Company Introduction

• Introduce your company! Let the agencies know who you are and what your company is about.
• You would want to let the agency know what your target audience would be for your project.This would include the nationality of the audience.
• Be sure to include the business model, industry of business, and company revenue.
• Any other information not listed above could be written in a provided space.

2. Marketing Goal

• This part would ask you what is your main SMART goal you want to achieve. Which is why it is important to write down your marketing pitch!
• Pitch about your project and how you like to envision it. Agencies would love to hear about what your idea is.
• What other services do you think you need? (Select options that fits you)

3. Agency Requirements

• What is the budget for your project? Let the agencies know how big your budget would look like? Be sure to include what currency would be used.
• How big do you want your agency? You can choose between the number of people you would like on a team that could help you with the project.
• Anything more that you would like?

With all set and done, an agency will be waiting for you!

Get started here.

Looking for the right match in agencies?

Jelloow is the modern, end-to-end outsourcing solution that brings together the world’s best small agencies and technology – in one place.

Jelloow’s agencies are best-in-class, creating the largest global network of small agencies.

When vetting + onboarding teams, we consider size, industry, aesthetic, past client experience, expertise, and location. Discover Jelloow.

July 2022

No Easy Task

If there’s one thing the pandemic did, it brought an army of freelancers back to the surface. We’re talking freelancers that haven’t even been on the market since 2008. With great motivation, everyone is slowly rebuilding their internal trust to accomplish the work they want to do. Gearing up is no easy process, but it is more difficult to keep the discipline and ambition needed to continue working when the results aren’t coming in.

So the question remains, do you have the drive to continue to hustle or will you fold under the pressure?

If you want to create a Web Design Sales Pitch that’ll last, well let’s face it: we live in a world fueled by mediocrity. If you don’t have the financial backing, your talent has to come through on all levels. You have to consistently be above your competition, have every move backed by a strong, never-fading internal sense of self.

It is not only about being strong mentally, never cease to take care of your body physically, and ensure that you are in a position where you are heard.

Be fearless. Be relentless. Be you. Own your vision, or someone else will own it for you.

Forget the Competition

Okay, so you have a vision and fortitude. If you are feeling discouraged, try again later.

So what’s next?

Who are you trying to pitch the site to? Make it a mission to ensure they have instilled trust in you. Once they do, it’ll be easier to present your character.

The little piece inside of you, dying to be seen that differentiates you from the world around you. If you want to make an above average salary, this needs to be not only formed, but honored.

Life’s a Pitch!

Okay, so it’s time to present. Now, this could easily go South like a Middle School presentation that you didn’t quite prepare for, or it can be golden.

You will know when you have taken the time to cultivate a strong enough sense of self to push forward.

So, how’s that Portfolio? Does it truly show your power or are you undermining yourself yet again?

The Portfolio to Another Dimension

If you want a portfolio that demonstrates your true character, be you. It’s as easy as that. Too many people suggest that your portfolio should reflect the job/client that you are seeking.

Wrong.

Your portfolio should be an earnest reflection of your power, skills, projects, and creativity. You are an intelligent being of light, so why not be the leader you were destined to be?

Enough spiritual talk, let’s get some Right Brain and Left Brain balance. Here’s several ideas to include in that portfolio for your Web Design Sales Pitch:

• Everyone loves a good before and after side-by-side comparison
• Most recent projects and then a good collection of your best ones in chronological order
• Testimonials
  • And if you’re faking them, um. That’s obvious and embarrassing.
• The most important part
  • Is it made for mobile? It better be!

Reach for the Response

So you have what it takes, a badass portfolio, and your dreams are coming together!

Now here’s the part that you only get one try at. The Pitch.

A good pitch is succinct, compelling, and well-spoken. You better know exactly who you are speaking to and what they need from you.

If you speak for more than twenty-five seconds on the get go, they are going to steamroll you.

Be strong, be kind, be brave, and be open to what is required of you.

Here are some tips for this segment of the process:

• Have a universal plan set in place, because you will be reaching out to a lot of people
  • Email templates are great and helpful, but never be afraid to add your twist
  • Phone voicemail templates, because people are busy
  • Phone call templates are perfect for the early stages, but the more calls you go on- it’ll come second nature.
• Watch your language
  • Calling someone in London, England is going to be completely different than calling someone in America’s lovely state of Florida.
    • Are you watching the language?
    • Key word: lovely
• Make that connection!
  • A magician never reveals their secrets!
    • You either have to know what you are going to say or someone is going to say it for you.
  • If someone has to tell you how to build a connection, I don’t know what to say chief!
• Set boundaries
  • Make sure your salary required is set-in-place.
    • Don’t go below your standards, never settle!
    • Know your worth ladies and gentlemen!
  • Negotiations that lower your true value are for…
    • Getting trampled!
    • Losing your internal sense of self!
    • Setting your power up to fail.

Hard Lessons End Well

A Web Sales Pitch is not an easy career to embark on, yet it is one that can be completely worth it. If you believe that this is the move for you, the world will believe you.

Build a strong foundation and don’t look back. Reach out to those that you truly believe you can create a positive impact with through direct collaboration.

With the right direction, authentic voice, patience, skill, openness to learning & growing: you can become a successful Web Designer! Time to get on Jelloow.com

Best of luck.

July 2022

How Marketing Key Performance Indicators Can Lead You to Success

Every business owner should be able to determine how their company will progress. Today, many companies are using Key Performance Indicators as a way to hold themselves accountable for reaching their business and marketing goals. However, there is still a large amount of people who aren’t aware of what KPIs are.

What are KPIs?

Key Performance Indicators are quantifiable measures that companies use to indicate progress and to evaluate the success of their marketing campaigns. KPIs are designed to help you determine if your company is improving and can also be used to track financial success. They are most often presented as numbers. Furthermore, KPIs typically include setting time frames for when you want to achieve your goal.

5 Marketing KPIs That Can Help Your Company Grow

• Organic engagement
• Digital marketing ROI
• Conversion rates
• Sales growth
• Website traffic to website lead ratio

How KPIs are Tracked

Companies make sure that they’re staying on top of their KPIs in numerous ways. Companies can track engagement by monitoring and setting goals for  the amount of social media downloads, reaches, and site visits that they receive. To track financial KPIs companies can set monthly budgets and set benchmarks for sales growth.

Why Invest in Companies That Use KPIs?

According to an Econsultancy and Google, Analytics and Measurement Survey, leading marketers are 3X more likely to agree that they won’t always be able to perfectly measure their data, but they focus on building reliable estimates and benchmarks.

Want to work with a brand that utilizes KPIs, but don’t know where to start?

How about Jelloow? Here at Jelloow , we use KPIs to set progressive goals, including how to find the best agencies for our consumers. In addition, Jelloow helps brands create their own KPIs and prioritize their projects. We use marketing/Al technology to affiliate your company directly and efficiently to one of our Marketing Agency Partners.

June 2022

The digital world today moves at the speed of sound. It ensures that results do not come easily.

When working as a brand, it is hard to manage the marketing as well as other affairs within the company. It is therefore essential to find someone who could help you spread the message in the fast-paced digital world.

Jelloow helps ensure that brands are able to get the agency they desire quickly without actively searching for them online. The search mechanism service Jelloow offers ensures a match to a brand’s needs, cutting search times online by half.

Agencies work to support companies in their branding and market outreach. Many brands turn to Jelloow to find the right marketing agency for their needs. Jelloow provides a platform for agencies to pitch their company values and project briefs, essentially marketing their marketing capabilities to the right brand.

This summer, Jelloow is holding a contest where participants could win a FREE Jelloow hat and free Jelloow service!

Interested in joining the contest? Here is what to do :

1. Let us know your interest
2. Make and upload some pictures, videos, banners on ‘why Jelloow’? As we are all creative agencies that shouldn’t be that hard, right? 
3. Get your free reward! A free lead or consultancy sounds nice?

Let Jelloow help you achieve your best results!

Jelloow is the modern, end-to-end outsourcing solution that brings together the world’s best small agencies and technology – in one place. Jelloow’s agencies are best-in-class, creating the largest global network of small agencies.

When vetting + onboarding teams, we consider size, industry, aesthetic, past client experience,  expertise, and location. Discover Jelloow.

June 2022

E-commerce Facebook Ads: Essential Tips for More Sales

It is entertaining to see how the world of Social Media has utterly transformed since Facebook became, for lack of better terms, the G.O.A.T. of Social Media platforms. In over a decade, it has also become one of the most popular sites for generating business growth. I will say some of the most financially rewarding and popular merchant sites of Facebook include: Fashion, Make-up, Household Products, and Electronics.

Yet, no matter what your product is: Facebook’s Ecommerce platform is an excellent choice to create a soaring business. Now if you want to take your business to the next level, here are some helpful tips to transform your site into the champion that you are. Products will be flying off the electronic shelves, so be sure to come prepared.

So let’s talk about tips to generate the sales you are looking for.

Who’s On the Market?

First and foremost, your products are on the market. That is why you are here actively seeking advice to better your business, better your life, and better your sales.

Be wary of your purpose, angle, target audience, and set goals for your sales.

What About the Competition?

There is absolutely no competition when you come in with purpose and never stop striving to reach for utter-perfection.

If your site isn’t reaching the sales you so desire, it is due to the fact that you are out of alignment. It has nothing to do with any other site, instead it is your ignorance and refusal to trust your intuition.

Do not be stubborn: reevaluate, trust, and find your purpose. In your purpose, you will discover your voice. Every other marketplace that you admire is merely an echo of your own.

Learn from the Best

A book can change your life, a song can transform your mood, and an item can shift the energy of your household. When created with deliberate purpose, the product you offer to all can be beneficial to all.

If you are having a difficult time being receptive to others, this read is worth it.

Just like that, you were linked to a Marketplace. The Marketplace, Amazon.

Facebook is not quite there yet in terms of their offerings, but they are operating in an entirely different ballpark, due to the wide range they offer in terms of Branding and Products.

Everything in this world is connected and if you want to become a successful Entrepreneur, you must face intimate connections to all aspects of life. Do not just be a leader, learn and become the vision.

Building your Reputation

Without truth, beauty does not exist.

If you want people to know who you are/your business, you better know yourself/your business. The perfect line for this is from, the Florence + the Machine song: “Call Me Cruella.”

“Beauty is the only thing that matters.”

In other words, “Beauty is the main positive form of the aesthetic assimilation of reality, in which the aesthetic ideal finds its direct expression.” -Karl Marx, German philosopher

Image is More than Everything

All you have to know is: keep it clean, communicative, and clear.

High-definition photos are just good pictures if you do not have a clear target. Images tell more than stories, they tell purpose.

Brand it Up!

If you are actively seeking to tug at the heartstrings of the world, your story matters. It matters so much and each and every day, no matter what you say: you are creating it. As in, a Legacy.

You can never truly make someone care directly for your personal story, however each and every day: you can wake up ready to share something that matters to you and trust that it will find the right people.

This step can be the tricky one.

Speak when you have something to say, not to make your brand look good.

Color me Crazy

This one goes without saying, but you should have a clear font set and color palette for all graphics shared on the site.

You want this to be McDonald’s level good. People will come rushing to your site, because the colorations are driving them as mad as a dog in a July Storm.

Don’t Make Me a Target

Facebook is well-known for having one of the largest marketplaces in the world. Yet, it also has great resources for creating targeted ad campaigns.

Let’s Get Meta

Meta Pixel is a code that is meant to drive your business forward. Under Facebook Ads Manager, you can utilize MetaPixel and generate a code. It helps to optimize ads to better reach the targeted audience. For example, if an individual clicks a link on your website, Facebook will make note of their demographics and utilize it to drive your business forward.

Monitor Your Ads

If you want to ensure your Ecommerce Business is successful, be sure to monitor your advertisements and demographics.

By understanding your audience and which posts perform well, you will have a better understanding of how to succeed in the future.To Conclude

Overall, there is a wide-range of work you can do to ensure that your Ecommerce site is successful.

Work hard every day to make real connections, create a solid strategy, and always offer your best to the world. It is certainly competitive out there, yet all resources remain at your fingertips.

It is your choice to embrace a strong, solidified, and stylish marketing technique that leads to engaged viewership and sales.

Check out Jelloow to find your paid ads providor.

May 2022

Popularly known as the Windy City or The Second City, Chicago is among one of the largest cities in the U.S. and a renowned name in the marketing industry. Chicago has a significant history in advertising and marketing, having its first advertising agency in the 1850s & since then it became a hub of one of the world’s most outstanding marketing agency services USA. With the advancements in technology and the emerging trends in digital communication, brands and businesses these days are looking for services ranging from branding, digital marketing, UX/UI, and for that, they either hire an in-house marketing agency or outsource the tasks. Here a guide that will help you in helping you: How to hire a marketing agency in Chicago, that is good, vetted and boost your business.

Why hire top marketing agencies Chicago for your business?

• Internationally acclaimed experts
• Experienced and knowledgeable professionals
• Highly innovative and groundbreaking marketing services

Whether you are in Chicago or any other country, marketing agencies in USA Chicago can fetch you desirable outcomes.

With an array of well-established & well-experienced advertising and marketing agencies in Chicago, selecting a single agency for your business might be a tiresome task. Let us help you in your journey of picking the best one that suits your business.

Before getting to know about the agencies, ask yourself these questions:

What do you want the agency to do for you?

• Branding
• Growth Marketing
• Digital Marketing
• Digital PR
• UX/UI
• Content Marketing
• …

What is the goal that you want to achieve?

• More Leads
• Increase your Sales
• Increase your market share
• Introduce a new product
• Relaunch of a current product

What is the budget that you are planning to spend?

Once you are clear with the requirements and goals that you want to achieve, you will be able to communicate them well and accordingly choose an agency that fits.

We have listed a few factors below that you must consider in a Chicago agency to have a clear understanding of their work:

• Agency profile and expertise: The foremost factor to look for in an agency is their area of expertise and their outlook towards work. An agency must have a creative, out of the box and adaptive approach for marketing. Switch on your research mode and let the hunt begin. In the first stage itself, you will be able to shortlist a few agencies that match your requirements.
• Clientele and Experience: You must be looking for a particular niche in the market for your product or service? Look for an agency that is a market leader in dealing with clientele & driving results in your niche. Agencies also focus on clients from diverse fields, in that case, you must search for an agency that has proven best results with clients similar to your product or service.
• Personalised approach: Once you have shortlisted a few agencies in Chicago, approach them and talk to their teams. An agency must be able to understand your brand and suggest a personalized solution that will work for your brand and not a preset idea for any brand.
• The credibility check: While you got to know about the teams, check the agency’s work culture too. An agency’s hiring process, their employee’s backgrounds, and how they treat their employees, define their approach towards work. Only a happy employee can dedicate his/her life and soul to the work like one’s own.
• Analytical approach: Dig deeper into analytics to understand the results contributed by the agencies. A strong marketing strategy is well planned, well-executed, and driven by numbers and results. You might come across agencies with false claims, but only by analyzing results, you will have a clear picture.
• Client’s testimonials: One of the best ways to explore an agency in Chicago, is to ask a client! An existing client can briefly unfold the ideation, working & success stories of an agency. Extend your research, get onto a conversation with their clients & know by yourself.
• Word of mouth: While buying a product, you look for reviews of the customers. Why not look for reviews online for the agency to have a fair opinion. Do not completely rely on the reviews but they can help in forming a stance.
• Value for money: While you have accessed the above factors and finalized a few agencies, look for what suits your budget. Look for an agency which gives you all the mentioned factors and that too in limited cost.

By now you will have an understanding of a few agencies through your research, let’s have a look at a few questions that you can ask the agencies in Chicago to move a step further in knowing them.

• What are your best-performing campaigns and what made them stand out of the crowd?
• What are your areas of expertise?
• What is your employee strength? Give us a piece of detailed information about the allocated team.
• Who will be the dedicated POC for our account?
• What are the third-party tools you use for posting or tracking performance?
• How soon performance analytics will be provided?
• How timely team meetings will take place?
• How will you ensure smooth communication between our teams?
• What will you do for data security?

Hire A Marketing Agency Chicago

Clarity and transparency are highly essential for a long-time association. Once you have detailed answers to the questions suggested above, you will have a crystal clear understanding of the agencies & their work culture.

We know that choosing a marketing partner from Chicago for your business is a tough row to hoe and we have tried our best in easing your way.

Keep up the good work and all the best for your future endeavors!

May 2022

Digital Marketing for Contractors: The Ultimate Guide for Local Businesses

It’s no secret that the construction industry is thriving. The U.S. Bureau of Labor Statistics reports that 1 in 4 people work in some form of construction or service and the average annual wage for these industries is $36,200 (or $17 per hour).

Contractors come from all walks of life and they all have different needs when it comes to marketing their business to potential customers. This guide will help you better understand what you need to do to be successful with digital marketing for contractors.

Benefits of Working with Digital Marketing for Contractors

Marketing is important for contractors. It can help them reach out to a larger audience and grow their customer base.

Marketing has enabled contractors to create an online presence and reach out to a larger number of potential customers.

The benefits of digital marketing for contractors are:

– Increased awareness about the services offered by the contractor, thereby increasing their customer base

– Provided information about the contractor’s products, thereby reducing the need for costly marketing campaigns such as printed brochures which can be expensive and time-consuming to produce

– Marketing campaigns can be simplified by using digital platforms, which helps cut down on the costs associated with running a marketing campaign

– Marketing campaigns will be more targeted as they can showcase specific aspects that differentiate a contractor from their competitors.

Different Types of Internet Marketing Strategies for Contractors

Inbound marketing strategy is a type of digital marketing strategy that uses content and inbound links to attract customers and prospects to one’s website. The goal of inbound marketing is “to attract customers through their own curiosity, without traditional outbound techniques such as search engine optimization (SEO), search engine advertising (SEA), banner advertising, and display advertising.”

A social media marketing strategy is a way for companies or individuals to create a promotional campaign through social media sites like Facebook, LinkedIn, YouTube, etc. One of the main goals of this type of campaign is to reach people who are interested in the business or product because they have liked the company’s page on Facebook or followed them on Twitter.

Digital Marketing for Contractors: Finding and Building Your Target Audience

We conduct audience research to find people who are looking for our product or service. We then develop a marketing strategy to attract them and convert them into customers.

To find the right people, we need to do an in-depth research on keywords that are relevant to our business and target audience. Once we have identified these keywords, we build a funnel of related content to attract the potential customer and convert him/her into a paying customer.

Creating Your Content Strategy with high intent services and Calendar

A content calendar is a schedule of your planned content, created on a monthly or weekly basis. Content calendars can be created using a template or spreadsheet that you can fill in with your own information.

Content creation is not easy. It takes time to produce quality copy and it also needs to be consistent with an individual brand’s voice and tone. Managing the creation of your content might seem difficult at first, but it doesn’t have to be. You can create an effective content calendar which will make the process easier for you! This article will walk you through the process of creating an effective content calendar for your brand.

Advertising: Creating Ads and Emails to Promote Your Service Locally

In today’s world, it is crucial to have a strong online presence. There are many ways in which you can market your services and build your business. One of the most innovative and interactive way to reach out to customers is through email marketing.

An email has a much higher chance of getting opened than a traditional ad and if you use the right tools, you can reach out to thousands of people at once.

Some of these tools include:

– Constant Contact: You can use this platform for building campaigns and sending them out on auto-pilot

– MailChimp: This is an excellent platform for sending one-to-one emails with subscribers

5 Digital Marketing Strategies for Contractors to Generate Leads & Attract Clients

Online marketing is the best strategy that contractors can use to drive traffic to their website. They can use various digital marketing strategies for this. Some of these are PPC advertising, search engine optimization, content marketing, social media marketing and influencer marketing.

Contractors should use these strategies to generate leads and attract potential clients.

PPC advertising is one of the most efficient methods for generating leads for contractors because it’s more focused on targeting specific groups of consumers looking for their services. Contractors should be aware of the fact that they have to pay every time someone clicks on their adverts so they have to be selective about who they target with them or else they will spend all of their budget in no time at all.

Step 1. Build a Website with a Contact Form for a Professional Image

The website should have an intro paragraph about the company followed by 3-5 bullet points about the services they offer. The contact form should be at the bottom of the page, with an email address to send inquiries to, and a request for their name, email address, phone number and message.

They should also have social media icons that lead to their social media accounts.

Step 2. Optimize the Online Marketing with Search Engine Optimization Techniques

In this section, we will learn about the SEO techniques and SEM techniques that will help us rank higher in search engines.

SEO: In this section, we will learn about the SEO techniques and SEM techniques that will help us rank higher in search engines. Some of the easiest steps to implement are making sure our titles are descriptive and including keywords in our text, but there are many more that can be taken to ensure a good ranking.

SEM: SEM stands for Search Engine Marketing. This is a type of digital advertising where companies pay for their ads to show up at the top of search engine listings. Google Adwords is one example of a well-known SEM service provider.

Step 3. Design Social Media Pages across Platforms

Social media is a crucial aspect in the digital marketing world. It’s one of the most powerful tools you can use to increase brand awareness, customer loyalty, and drive traffic to your site.

It’s important that you design your social media pages across platforms with consistency. You want each page to be uniquely identifiable as yours while also conveying the same message to prospective customers.

This is where you should consider what images and colors work best for your brand, take advantage of opportunities for engagement with followers, and generate interest in your site or product by sharing helpful content.

Step 4. Create Content Which Competes in the Local Market with Relevant Keywords

Copywriters are the ones who will provide the content for your website. They can create posts, articles, blog posts, e-books, infographics, web copy and even video scripts etc.

Creating content for your website is not an easy task. Copywriters have to be aware of the latest online trends and what people want to read about in order to come up with something that will capture their attention. They also have to be good at building engaging headlines which are catchy enough for readers to click on them.

A copywriter should always make sure that his/her content is relevant to the readers of the target audience they are writing for because this will increase your chances of getting more traffic on your site.

The best digital marketing for contractors

Many of the jobs that we do online can now be done by digital marketing agencies. This is a great way to save time and generate more leads and attract more clients for your business, you can find different options at Jelloow marketplace.

May 2022

Let’s talk about our dear friend, Joanna. 

Joanna had been delivering turbo performances & winning praises from every corner. However, one setback broke her into pieces. She couldn’t understand what went wrong this time. She’s a Senior Sales Executive who can borrow your attention just as she speaks.

Rejection didn’t fall easy on her. She questioned her skills, abilities, and experience. Her confidence dropped by several steps. What she needed was introspection.

That’s when her experimental side worked. She created a pitch that sold a story to the client. Her idea was simple. She wanted the client to imagine himself as the hero of the story. Her digital marketing services were the weapons and competitors were enemies.

With simple illustrations, she won the best pitch of her entire career.

“When the choice is in between an idea that looks great and an idea that feels great; latter wins.”

Wondering, what did Joanna do to her sale’s pitch which went Nay to Yay?

Storytelling.

Here’s the secret of her amazing storytelling skills that will fine-tune your next presentation:There are two ways to make your story stand out:

a. Show how miserable and badly placed the client’s business is. Tell them how you can help them through the situation. Earn their trust in defeating their competitors.

b. Show them how the market is failing. Create pity for the target audience of your client’s business. Make your client the hero, the world needs. Use your ideas and marketing strategies as the powers that the hero possesses.

If you are as intelligent as Joanna, you would pick the second storyline.

It is a common mistake that sales reps make. They tend to station their product as the hero. Your client wants to hear that he’s at No.1 even before he literally is. Make him happy and confident to earn his attention.Don’t beat around the bush when you’re presenting an idea through a story. Stick to the concept of storytelling. Also, “less is more” when adding details. It helps you to stay relevant.

Work on the following structure outlined by Robert Carnes:

• Characters: define main players of the story
• Context: prepare the wireframe of what you are trying to narrate
• Conflict: what’s ‘the point’ of doing it
• Creation: solve the conflict with your solutions

The 4 Cs will keep you on track.

Things to remember:

• Brand stories need to be prompt and relevant to the time
• Think beyond words- try to illustrate
• Talk more about community; it helps people feel connected
• Focus on the emotion you want to depict
• Use customers’ opinions to build a business reputation

It’s good to have a portfolio that speaks all-good-things about your services. But if you think some slides are enough to prove your point then say hello to rejections.

Clients meet sales reps like you way too often than you think. Some have great presentation skills but others are narrators. To win the race, you need to be both.

When Joanna sells out our digital marketing service to a luxury fashion designer, this is how she would do:

“You remind me of my client, Nick who is a Texas-based designer. His concept was to create a line of merch that is 100% eco-friendly. The designs were a pretty good hit on social media but his website couldn’t perform well. The moment I saw the website, I could nail down the major issues that were barricading the sale of his product.

We utilized products’ USP and current environmental concerns to create customer stories through campaigns on social media which drove the traffic towards the site. We also uplifted the responsiveness & design of the website for better UI/UX. You wouldn’t believe but Nick called me within like 20 days, to thank my team for 8X to 10X sales he received in those weeks.”

Did you notice how Joanna sold the client that her services can get them 10X sales? The beauty lies in subtle expressions.Be okay when a story doesn’t make an impact on your client. But do take notes. Improvize your sales pitch strategy while communicating. It might have to be impromptu.

Joanna enjoys this way of inculcating her ideas so much that we call her the best storyteller on our team.Share your thoughts. 

Being a boutique creative agency, our idea is to sell brand stories. In fact, this unusual way leverages us the freedom to create expressive sales presentations. Want us to work on your brand? Let us put one of our many Joannas on work!

May 2022

“How to Promote your Business or Brand on LinkedIn”?

The mission of LinkedIn is, “ to connect the world’s professionals to make them more productive and successful.” At the ideation of LinkedIn networking, connecting, being successful, and productive were the main characteristics of benefit for businesses or brands. No matter what you need as a business, LinkedIn is an amazing tool to use. Whether it is for B2B or B2C, developing a professional profile to share your impact is important.

Develop a solid company page that shares the story of your brand.

Promoting your business or brand means sharing your impact statement and presenting your product on the forefront. If you have a solid page that is the first step towards great success.After establishing a solid, company page hooked to a personal account, a major component of success is to create a streamlining between both pages. If someone was to click on your personal page it should highlight the business. Optimizing the company page to the fullness generates further advancement. Use all the options and complete your profile. According to Hootsuite, companies with a complete profile can get up to 30% more views than those who do not. So what does a complete profile look like…

1. Create a unique border and add your business or brand logo for the profile photo.

2. Make impactful content. An empty company page is not worth visiting

3. Start following others and engaging with them, building the relationship. This could look like indulging in niche groups.

4. Continue with a solidified content plan. Create consistent content on your page. Use a rule like the 5-3-2 or 70/30 dividing the content up. The 5-3-2 says 5 shared posts,3 original posts, and 2 fun or humorous posts; similarly the 70/30 lays out 30% of content being the hard sell with the rest more relatable. Content could be broken up like…

A. Industry insights- any relatable news in the industry, make sure you share within your brand’s voice. Ex: a podcast

B. Storytelling- behind the scenes, meet the team, anything before or anything, just content that uses a get to know us voice

C. Relatable- humorous, any books or podcasts to recommend

Hootsuite mentions that though LinkedIn is built in a professional voice people are not looking to be spammed about business, even if it is amazing, breaks are needed. Being strategic with LinkedIn avails more success. Being action oriented on LinkedIn reaps more opportunities and benefits. Knowing when and how to post promotes your business or brand on LinkedIn.

The ideal posting formula starts with an opening with a hook or intrigue line, then the deliverable, and ending with the call to action (CTA). Keywords, descriptions, and hashtags are major benefits to your business or brand.

Be strategic and use the best descriptors for your business or brand. Also using the excess tools that LinkedIn offers is beneficial, such as the documents tab. Include your employees in posts, whether it is tagging or sharing a photo.Your network spreads further and benefits employees when you include them. Recognition encourages employees to interact on social platforms as well.

A good LinkedIn profile builds credibility and trust. To make the world’s professionals more successful and productive it takes a solid strategy.Now it is time to get starting on the ladder of LinkedIn success.

Find your Ads Agency here on Jelloow and start growing your brand!

Keep up the good work and all the best for your future endeavors!

April 2022

Businesses in 2021 are about creating an online presence to stay at the fingertips of their target audience, which is why digital marketing platform for manufacturers has become crucial for all industry leaders.

But when it comes to finding the right marketing partner for your business, it is never an easy task. How to hire an agency so that you never face the red flags? Let us help how you can find a marketing agency with the right interview questions:

How to hire a marketing agency?

1. What does the marketing agency provide?

It is about the end-to-end marketing services that the agency must provide if you are looking for 360-degree marketing. However, you can also look for specialized agencies if your agendas are clear and you know what you’re looking for, such as social media marketing and PPC campaigns. This way, you cut down your price and also get optimized results.

So, it is essential to find out what your needs are first. For this, you can always utilize the help of Jelloow’s experts, who give free consultation to businesses and then guide them to meet the right marketing experts.

Now once you know the services, check out the domain of services they provide.

2. Do they have previous work to showcase?

The only way to judge a prospect is by showcasing their case studies. Think your business caters to a niche audience, and understanding the correct segregation has always been a problem earlier. So, the only way is to find an agency that has worked with similar audience sizes, demographics, and types. This is why, whether B2B, B2C, D2C, or B2B2C, you get assured that the associated experts will minimize your spending and optimize it to get the best result.

So, always look out for previous work. If they provide services to maximize application downloads on the Play Store, find out the budget, cost-per-install, reviews, and results produced. Check out the identifiers to quantify and qualify their performance.

3. Can they brief you about their current and previous clients?

The reason you need to know about their previous and current clients is to verify their client servicing. Sometimes, the companies have a great set of records and services, but you deserve a personalized approach which is only possible if you see their work with other clients. It is best if the digital marketing reviews from other competitors are excellent too.

You can also testify to the results through what’s visible in the online world.

4. What are the best capabilities of the marketing agency?

Some copywriters are great wizards for celebrities, but it may not be beneficial for any party if you ask them to write technical documents. Similarly, if you request social media strategists for the software industry to manage politicians’ social media accounts, what a mess it could be!

That’s why you must know the team and its capabilities. Ask your potential marketing partners to introduce you to their teammates. This way, you get assured about the quality of the services and their forte.

5. What are the tools on digital marketing platform for manufacturers that they’ll use for your project?

Marketing agencies use great tools and software to achieve results. From email marketing software to social listening tools to CRMs to report the progress, you must know what tools you’ll be paying for and why.

Many people use Hubspot for their businesses, but it may be possible that you may not require all the packaged services. So, choose wisely and question why you should buy the software?

Don’t forget to ask for credentials so that you can see the work and reports in real-time.

6. How long should the onboarding of the agency take?

Usually, you take the route of interviewing numerous agencies to end up on the piles of proposals that may not be close to what you need.

That’s where Jelloow enters your rescue.

Log in to the platform and select the marketing services your brand requires according to the annual growth plan set for your company; choose the agency as per your budget bracket.

Why is this so simple?

We help businesses devise a growth marketing strategy to scale their revenues and enter the market to stay for profit. This happens when our marketing agents work on your brand from a customer acquisition point of view.

Our goal is always to solve problems. And to solve your problem, our strategists work to understand your business solutions by heart. By solving your end-customers problem, we are helping you.

That’s why we call ourselves experts to bring down Cost-per-Acquisition for businesses. So, forget the interviewing process, meetings, proposals, and selection used to be. Now, you can get it all done within hours!

Just quote your requirements and choose your budget!

When should you expect results?

It depends from business to business and service to service. If you have never worked on Search Engine Optimization for your website, it could take a few months to show results. But if you are already ranking on the top pages and need us to manage or improve your online presence, we will formulate a plan to achieve the goals in a few weeks!

While your goals and services determine the results, we make it easy for you to achieve them. Our agents can automate your marketing and reports through CRMs like Hubspot.

You don’t have to wait for a day to see progress. Nor do you have to become a Marketing Mogul to understand the advanced terminology of Google Analytics and other platforms.

So, are you ready to hire digital marketing firms Pittsburgh?

Suppose you are running your manufacturing unit in Pittsburgh. In that case, you can simply connect with a virtual team that will not add requisition costs to your company but only gives you the benefits of advanced marketing.

You might worry that it is safe to make such business traction, given the risk of losing business insight and data intelligence. But that’s where Jelloow has come forward.

When someone is looking for a virtual team, we provide them with the contacts of registered agencies with Jelloow. Our business executives verify these accounts and help them to build their profiles. This way, it is a promise of quality provided by us and our network of Internet Marketing experts.

What are the additional benefits of choosing agencies from the Jelloow network?

The agencies are verified. While you might have to vet digital marketing proposals thoroughly, companies are tricked! We will only pay when satisfied.

In fact, you can opt for Jelloow Pay to make your secure transactions so that you can avert any sort of cyber theft.

We take away 90% of your pain by showcasing the best work of all the agencies on their profile. You will find the reviews of previous and existing clients. These are collected in the most accurate method. Our system intelligence disregards fake reviews and keeps a check on the sanity of all profiles.

If you are particular about hiring a local agency, we give you the option of selecting your marketing partner based on geography. Segregate your options based on the locations, and you can message them directly to set up a call or a meeting.

Our idea behind Jelloow has only been about adding feasibility and ease in doing business. While we declutter a lot of options, this is the best digital marketing platform for you and your agencies.

Is there any hidden cost involved?

There is NO cost involved for businesses. You are entirely free to navigate through our platform and enjoy the benefits of Jelloow without paying a dime.

Usually, agencies ask for service cost or retention cost, which is subtracted! We give you a free pass to browse through the best marketing agencies. These are the game-changers who have been successful wheels for many brands and MNCs. They can help you break the ice and strengthen your business position.

We are upfront about the financials involved, and if you see any discrepancies, we are more than happy to solve the problem for you.Are you ready to hire an agency today?

Get ready to begin your search with us today. Our experts are prepared to present you with the best bid possible. Start with creating your account with Jelloow. Fill up the most accessible form so that our system can present you with the best options of agencies in your niche and audience. Wait for the agencies to bid on the project, and then choose the closest bid to your set budget. Not just that, you must compare the work before choosing. Also, with our chat tool available to all business accounts, you can communicate or negotiate if and when necessary.

So, what’s the wait worth? Get started!