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15Nov

Importance of Graphic Designing Services in Digital Marketing

November 15, 2021 Jolien Marketing 220

26-10-2021

It’s a “show more than say” business when it comes to social media marketing services. With attention span dipping down to 8 seconds as per Microsoft’s study, strategic decision-making has become even more crucial.

Is your business leveraging the benefits of an engaged audience? For any business, big or small, having an online presence is not enough. What’s even more important is the engagement rate. One can achieve a high rate of engagement with an invested audience that understands your message clearly and with emotions involved. Here, the images, videos, graphics, and animation play the role.

But, why is it the most calling-out service in the marketing sphere of 2021? Here’s what you need to know:Your audience might benefit from a case study or product reviews, but nothing will speak constantly and innovatively to them like a video. The biggest challenge for creative marketing consultants is to make the brand message consumable.

It is indeed the right thing to say that content marketing has become more actionable, visual, and audible in 2021.You are probably wondering what the world was like before the digital marketing era. Chances are, you are not old enough to have experienced it. Digital marketing has been around for over three decades, but most of the world has yet to realize its power.What a blog says in 500 words, an infographic can say within 3-second.That’s the power of attention you can leverage by incorporating graphic design in your digital marketing strategy.

It is interesting to note that SEO and graphics walk hand-in-hand. While image and video make your content more snackable, using alt tags and descriptions allows the search engines to rank them better. Narrate your brand story to impress not just your audience but also artificial intelligence.What’s common in companies like Intel, Coca-Cola, Nike, Swiggy, and Ford? The brand recall. People know these companies by their name over product line.

Remember, looking out for an “M” signage to find a McDonald’s outlet? That’s just how receivers’ brains work.

Branding your business has to begin from the inception and its logo should be designed so that it makes a marketplace for itself.

Whether you’re starting a new or have an established business, it is time to adopt an all-inclusive market strategy for your products and services.

While writing a “How-to” blog, invest in an animation video. If you’re creating a “9 Steps Guide”, accompany it with an infographic. Typically, an infographic gauges 3x engagement than any other share-media.

To create graphic designs that stir your audience, you need the help of a professional designer. Google “graphic designing near me” to hire online agencies that would help you instill a great brand story with a tint of creativity and strategy every time.

Takeaway:

The ocean of marketing is deep and sometimes volatile. Businesses with a plan can ride the waves. If you think you need professionals to work for you but are not sure about the expense, why don’t you choose from Jelloow Network. Jelloow registered digital agencies are curated, vetted, and highly recommended by dozens of other clients.

The best part is- you pay for what you want.

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05Nov

Create B2B Strategy: Social Media Marketing For Small Businesses

November 5, 2021 Jolien Marketing 327

Oct -2021

“LinkedIn is not the only channel for social media marketing for small businesses.”

Most companies dealing with other businesses assume that LinkedIn is the only channel to gauge more traffic and clients for your business. And that’s a flaw! Let us help you understand why.We all know, digital marketing is an inevitable aspect of brand building and sales of your products and services. And even though LinkedIn is the leading channel for B2B companies, your marketing strategy is incomplete without other mediums onboard. Your end consumers and direct clients are more than on one platform. By including other channels into your strategy, you convert more of the lost potential and actively remarket your brand.

However, it is important to mold the information into the pattern, trend, and algorithm of the subjected platform. Companies have a lot to ponder upon before sending out the brand message. Let’s dwell on what you need to care for and how to project it using different platforms as advised by small business marketing experts:Customers are looking for information. They are hungry to know more.

Even today, most businesses make the same old mistake of just sharing posts that talk about buying services and products. Especially, the small businesses that are starting new and are enthusiastic to be in front of their customers.

But the first challenge they face is to create an audience. Even if you use Paid Marketing to boost your likes on-page and followers, the next daunting challenge is engagement.

So, you need to frame a strategy that works for your customers and not you. Look what they need to learn. Do thorough keyword research so that you understand what your interested client is looking out for. Avoid creating random statistics, blogs, and PDFs on your company page. Rather take the opinion of your audience through polls. Engage them in online activities. Prompt them to take any action over your post.

By pursuing what your clients need and catering to them, you eventually get what you want- A prospect!

Here, LinkedIn is the game changer to use content marketing tools. However, as per your brand, you can also create campaigns for more eccentric platforms like TikTok, Snapchat, and Whatsapp where marketers are creating their viral and meme strategies to create brand visibility and awareness.While creating content is quintessential for anybody in the content marketing agency. However, the prior most advised activity is to wireframe your buyers’ persona. What’s that?

As a B2B business, you will have a niche market to deliver your services. It might sound easy for you but it is more complex at a deep level.

By naming an industry that you cater to, you won a quarter of the battle. The next thing you need to underline is the people that are the stakeholders, decision-makers, and engaging audience.

Experts will tell you to gather information about your competitors and their audience’s profiles at first. Now start to create a portfolio of the most engaging profiles on your competitors’ pages. This portfolio shall include:

  • Profession
  • Interests
  • Age
  • Gender
  • Location
  • Company
  • And other information, if available

With detailed information about your prospect, you can target your content towards them. Facebook and LinkedIn are great to collect such information about your B2B clients. Digital marketers use tricks and tools to make that job easy for you. Do you think someone from the Jelloow network can help you? If it’s a yes, click here.Running a B2B company and sounding like a robot online?

This is a common myth that as a business catering to other businesses, you can’t have a personalized voice for your brand.

We highly differ. In fact, with voice marketing gaining more favors from search engines, brands are now incorporating virtual assistants into their marketing game. We all know how AI is evolving and compelling forward-thinking companies to make changes within their organization.

However, this might sound a lot for small businesses. To begin with, set a friendly tone. While writing, you have to think about having a conversation in a conference room full of other humans. Even though you are selling services or products to another business, the buyer is always going to be a human.

This brings us to the question- How should you set the voice and tone of your business?

Every platform is now enabling Alt-Text for images you post online. Always utilize this feature intelligently. But when it comes to videos, you have far more to explore. Write transcripts, descriptions, and captions to make it voice-friendly.

And make sure, don’t create content for robots if you don’t want your audience to ghost you.A customer-oriented company will surely go forward but your most important pillar- your employees are even more worth the effort.

Employees, especially on Instagram, Facebook, Snapchat, and LinkedIn will hype for the company whenever given the opportunity.

Run online contests to engage them. People who have excelled in LinkedIn marketing understand how crucial it is to make an employee-centric marketing strategy. It is the only platform where through their connections, you reach more people.

But, here’s what you miss out on if you’re not there on other platforms. Employees carve for appreciation and visibility. Facebook and Instagram allow them to show off their achievements in front of their Friends and Family. Even though you might argue that it isn’t your target audience but your employees are your message bearers. And as much as hype they create for you, the better rewards your brand gets in terms of trust and loyalty.Takeaway:

Aren’t these focal points for B2B companies worth the shot? Jelloow is helping brands like yours to connect with digital marketing experts who are escalating growth for you. Connect with them today at Jelloow!

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12Oct

Hit 1000 Followers with These Seven LinkedIn Marketing Tips

October 12, 2021 Jolien Marketing 287

16-11-2021

Marketers, in 2021, know the power lies in LinkedIn marketing when it comes to B2B companies. Content marketers are creating content strategically that brings 50% of all the social channel traffic to your websites and blogs. 80% of business leads enter the company’s sales funnel via LinkedIn as compared to other platforms.

After these impressive facts that may want you to log into your LinkedIn account, we suggest you give us 5 more minutes and tell you about how you can get your first 1000 followers using LinkedIn Marketing tips that are used by top marketing agencies around the world.Content is always going to be the king and content marketing is the queen. So, if you’re to rule the industry you have to understand how to create winning content.

Look out from your audience’s perspective and think it through before publishing any piece of information on your page. You may be writing great stories and experience and product descriptions but it might be possible that your message is not received well.

So, how should you plan?

Go with the basics and be informative.

That’s probably the first and most obvious thing to do as a business owner. You need to introduce yourself and your company before entering into the selling zone. Brand awareness is the upper layer for any business whether B2B or B2C. So, if you’re starting new, start the conversation by telling your audience who you are, what you are, and why you’re here.

After your audience has started to recognize you, start pushing conversation towards the direction wherein you bring out how you can help them.If your audience starts to regard you as an authoritative agency, that’s when you ask them to buy your service or product.

But that’s not where the story ends. Once you have your first few customers, bank on their reviews as much as you can by posting and reposting them, time and again to gain trust and more leads.

In the process of content creation, you will not realize how many great new connections you’ll create.While most of the suggestions are towards creating the content, the next most important thing is engagement.

As a business owner or marketer, it is not all about posting your content. A lot boils down to how you communicate with your interested lot.

Whenever you get a connection invite or get accepted by someone, send them a personalized note to warm up a healthy conversation.

Also, make sure when you receive a reaction to your content, you do leave a comment back.

It is also suggested to join LinkedIn groups related to your business and services. Once you join such high-level groups, keep commenting on the relevant posts that can track down some good leads. Post your content on these groups so people can recognize you as a leader of your industry.Website and LinkedIn page work hand-in-hand. You should share the published blogs, whitepapers, case studies, and other resources on LinkedIn. But also ensure that when people come to your website finding your content via a direct medium, paid or organic search, they also have a follow button to guide them back to your LinkedIn pageDo you have a Facebook page that has an engaged audience? Or do you tweet more often? To get quick followers, leverage your other social media channels to drive your audience to another.Whether you use email marketing platforms or not, email signatures can be of great use. Link your Linkedin Page within your signature or the email body. This way, not only it is easier for your contacts to browse through your work history but also connect with you directly.Find accounts of people who have better reach and impressions and are willing to share a platform with you. Offer them high-quality content- webinar, podcast, interview, blog, video, or any other collateral that they would be interested in and ask them to tag you in return.

This way you not only create a close connection with those influencers but also hold a chance to convert this relationship into a business deal.In today’s world, it is essential for businesses to have a strong online presence. One of the best ways to get your business found online is by using Linkedin. Here are some Linkedin marketing tips that will help you get started with successful Linkedin marketing.

1) Create a professional profile: Your profile should be complete and include a professional headshot and a comprehensive summary about your company and products/services.

2) Share relevant content: The type of content you choose to share on LinkedIn should be related to your industry or business, current events, or trends in your field.

3) Build relationships: In order to grow your network, it’s crucial that you look for opportunities to add new connections and stay in touch with people who have been in touch with you before.Linkedin is one of the most important social media platforms for both professionals and companies. It is also the world’s most powerful professional publishing platform that connects people to each other and allows them to be more successful in their professional life.

Many people consider Linkedin as an essential place for their business. But, not all of them know how to make the best Linkedin marketing strategy. So, here are some tips on how you can make your Linkedin profile more successful.

1. Make sure that your profile includes a good description of your personality, skills, interests, accomplishments and education background- this will allow you to stand out from many others who only include one picture with basic information about themselves on their profile

2. Be sure to keep your information up-to-date.LinkedIn is a powerful business page builder to connect your company with potential customers.

The following are some tips on how to make your business page in Linkedin successful.

1. Add the full profile info of the company, including address, phone number, email, website, etc.

2. Add the featured products and services that you offer to your potential customers

3. Share what’s happening at your company on Linkedin through posts and storiesWhat do you think?

Linkedin Marketing for beginners might overwhelm you due to the quality of the audience. But it will only get better once you have turned your page into a micro-influencer platform. So, begin with these tips. However, we do think that you can use 10 more such tips from our internet marketing consultants who are helping out our network of clients each day. We suggest, browse through our gallery and find your right match.

 

Once you have booked services with one of Jelloow’s online marketing experts, be rest assured that you are getting your work done with quality!

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05Oct

7 Reasons Your Business Needs Digital Marketing Solutions [In 2021]

October 5, 2021 Jolien Marketing 189

Nov -2021

Today, businesses, whether large enterprises or sole proprietorship, need digital marketing solutions from the very beginning to their performance pinnacle. The business owners who were slow to adapt to the digital transformation were forced to make a quick shift to survive the fast-evolving marketplace.Digital marketing is a form of marketing in which the marketer uses digital technologies, such as the Internet, social media, mobile devices, display advertising, and more recently wearable devices. Digital technologies have become an essential part of how consumers interact with businesses and each other.You are probably wondering what the world was like before the digital marketing era. Chances are, you are not old enough to have experienced it. Digital marketing has been around for over three decades, but most of the world has yet to realize its power.Online shopping is at an all-time high. People are no longer bound by the limits of their immediate surroundings for their shopping needs.

Online retail sales are expected to grow this year, with an increase of 3%. This means that marketers who want to reach their potential customers should pay attention to the explosion in online shopping.The digital revolution that we see today is not a coincidence. It was a result of the changes that happened in the mid-2000s. Back then, we saw the rise of social networks and digital commerce. Companies like Facebook, Google and Airbnb emerged and changed the world forever.

Companies saw potential in this new industry and started investing heavily to make sure they were part of this new trend. They invested in e-commerce, analytics, and other technologies to keep up with the digital age.Mobile devices have become an essential part of our daily lives as we rely on them for communication, entertainment, and information gathering.

The first social media platform was Myspace and it was created in 2003 by Tom Anderson and Chris DeWolfe. This new technology was designed with the intention to connect people through social networking. However, Myspace’s popularity gradually declined as new social media networks were introduced such as Facebook and Twitter which offered more features than Myspace did at the time.Search engine marketing, or SEO for short, is a form of online marketing that involves the optimization of a website so that it appears at the top of search engine results pages.

Google Ad Services is Google’s advertising arm and one of the largest providers of digital advertising. This includes ad products such as Google AdWords and Google Display network. It also offers search engine optimization (SEO) services such as conversion optimizer, content strategies, and keyword tools.

So, if you’re a ‘new entrepreneur or an experienced founder of a company, here are the reasons your business need a digital marketing platform to market your products and services in 2021:Starting a new business or launching a new product into the market stream requires more than just existence. What companies fail to do in the first place is to create the hype before actually riding the waters.

Here, online marketing experts suggest all the newbies to first evaluate.

You need to focus on the high tides and low waves that your competitors are facing. Wondering how digital marketing can help you to identify your potential?

Well, market research is the most wanted service in today’s time. With limited resources and high competition, it is better to invest before than regret later. Moving further, you need to have a pre-launch marketing strategy in place. Why?

  • Create an audience
  • Take Surveys
  • Inform and Aware
  • Tell a Story to Connect
  • Amplify Customers’ First-Response

And the list goes on. Your audience needs to know you before you make an entrance.Expansion is like a dream come true for any company. However, it is of utmost importance to plan it and execute it at the right time. But, how would you know when is the time?

Well, digital marketing teams help their clients ascertain the revenue cycle and define the expected growth in the specified period. With the right strategies and campaigns running for your business, you can predict better how the next 1-month, 6-month, 2-year, or 5-year from now would look like.

That’s why planning a business expansion without the opinion report by marketers would be a big no-no!When we talk about expansion or a launch, we take the responsibility of scaling a business. And to do so, you define goals.

Marketing without goals is nothing but a scam in today’s time. It is a frightening scenario that 44% of businesses marketing digitally do not have a concrete strategy. They tend to spend more and achieve less. In this scenario, when businesses don’t have a proper tracking funnel, they lose potential customers.

Hence, it is essential to set goals, track performance metrics, keep an eye on ROI and keep improving the marketing plan as you go.Kate Moross quotes, “The key to great ideas is not having them, it is executing them. And great ideas come from problems. As designers, we call problems, briefs and we call reactions to problems, concepts.” What they mean to quote here is that you might have a great idea to solve a problem but in digital marketing, you will only find success when your idea is executed well.

Here, the execution not only means an aesthetically pleasing design. It also means how you represent your information- video, audio, image, animation, infographics, etc.

Hiring experts for graphic designing services is a great investment every business needs to make today. Jelloow has been helping companies to connect with experts in their field who have the experience and excitement to take on new projects. Do check out our network to find help!With local SEO getting much attention, even offline stores are leveraging digital marketing services. You might like to know some amazing revelations about local searches during the Pandemic:

  • 40% of searches are local
  • 50% of searches contain “near me” as a part of the keyword
  • 70% of people will check reviews, timings, and contact information first before visiting, physically

So, not just globally but to run your business locally, you need to have a constructive marketing plan to work on.With algorithms changing now and then, the digital sphere revolves quickly!

Staying relevant has been a task for all brands. Companies that worked on their SEO strategy in 2010 are far behind in today’s time. For example, black hat SEO was a fad, and when algorithms changed, white hat SEO took over. Not just that the rankings dropped significantly for some brands but there were websites banned from the engine.

Currently, voice marketing, AI, and machine learning concepts have made search engines think like humans. You need promising search marketing agencies to rank your websites on top SERPs today.

Similarly, social platform algorithms are new to many. But experts can shorten the time within which results show up.Enthusiastic brands are prone to exhausting their marketing budget within the first few months. What to do for saving yourself from the loss?

  • Divide and conquer all the digital marketing activities into the 4 Buckets- Reach, Act, Engage and Convert
  • Track your audience and create buyers’ persona at each stage
  • Find more similar profiles and connect

Takeaway:

The ocean of marketing is deep and sometimes volatile. Businesses with a plan can ride the waves. If you think you need professionals to work for you but are not sure about the expense, why don’t you choose from Jelloow Network. Jelloow registered digital agencies are curated, vetted, and highly recommended by dozens of other clients.

The best part is- you pay for what you want.

Read more
05Oct

Why Build A Website for Small Businesses? Pass 0.05 Seconds Test

October 5, 2021 Jolien Marketing 148

4-06-2021

Do you run a small business? Have you ever hired one of the website management companies for site development and maintenance?

We ask this because an average website gets 0.05 seconds, precisely 50 milliseconds for your audience to frame an opinion about it. It is a feat already to buy a domain name for your business but is it enough?

Here are the reasons to have small marketing agencies work for your online presence via the website:

  1. 75% of consumers judge the book by its cover- you’re constantly judged!
  2. Slow-loading webpages have lost $2.6 billion of business in a year
  3. 77% of websites have poor or worse user experience

And the list goes on… if you’re not mindful to add perfection to your online address which is the face of your business.

Why choose an all-in-one digital marketing platform to get your site up and running and fetching your business from its onset?Show your presence on all the search engines. Sending traffic to your website from Google is a bigger achievement because the quality of your audience is high. Wondering how we quantify that?

The customer has searched for your product/service to make a purchase. This is the apt opportunity to convert a potential lead who shows not just interest but also intention.Being socially visible. Online advertising agencies help your businesses to target the right audience with brand-appropriate ads and organic content. Whether it is on social media channels or search engines, let the experts create a talk around your brand.Cater your services to a global market or simply increase your local perimeter by miles. A website is an online address that brings you prospects who are willing to convert into your loyal customers. And you need a welcoming, warm, and most importantly, “Actionable” website that makes the job easy.When businesses are going remote and online during the Pandemic, even 35% of American business owners with small businesses have to restructure their companies to be more accessible. The first step to online marketing is owning a mobile responsive website.Talking about online marketing begins with a well-developed website or a web platform. This will essentially become the landing page for thousands of your audience. PPC experts will also require SEO-optimized web links to run paid campaigns and track the leads on the website.If you think, you can outdo a forward-thinking business in the traditional setup then let’s look at it again.

  • 3 in 4 consumers take online reviews as personal recommendations
  • 56% of consumers read at least 4 reviews before making a purchase
  • 8 in 10 local consumers read online reviews before booking/purchasing services or products.

Hosting a website is like hosting a tea party for your potential customers. Don’t miss the cookies!

If you’re thinking of looking for the best digital marketing platform then Jelloow has a great deal for you. Find agencies as per your budget from an extensive network of curated experts and pay when you’re satisfied.Search engine marketing, or SEO for short, is a form of online marketing that involves the optimization of a website so that it appears at the top of search engine results pages.

A website is the first interaction for potential customers and therefore has an immense role in shaping your brand image. A clean, simple website is always more appealing to the eye than a cluttered one. This goes without saying that websites are one of the most important investments when it comes to marketing.

Good design is imperative when it comes to selling your product or service. A good website design will not only help create a positive perception about your business in the minds of your clients but also help them make informed decisions.A website is a business’s digital storefront. It allows potential and current clients to learn more about your company, and it also makes it easy for them to contact you. So, whether you’ve been in business for five years or five days, you need a site to stay competitive in today’s market.

The following are seven reasons why you need a website for your small business:

1) Google needs to know that your site exists

2) People need to know that your site exists

3) You need an online presence if you want people to find you

4) It takes just minutes to create one

5) There are templates and services available so that even the most technologically challenged person can create one without any technicalWhen it comes to web design, aesthetics are not the only thing to consider. There are several important aspects of web design that you need to take into consideration when looking for a company to work with.

The first thing is the company’s portfolio. A good company will have an extensive portfolio of design projects that they have done in the past. It is also important that you look into your geographic area and see if there are any websites that you like because chances are that this company will be able to do something similar for your project.

You also need to think about how well they communicate with their clients and how long they take on each project before handing it over to their clients. You should make sure they ask questions about what your needs are and you should get the feeling like- The first step to success is making your site easy to find. This will allow you to pull in people who are looking for your services so they can find you.

– You have two main ways of making your site easier to find. The first is through paid advertising, which will get you in front of people who are already searching for what you offer. The second is through SEO, which will help you pull in people who are looking for services like yours without being explicitly told that they should be looking for itThe website is the first point of contact for a company. It is the place where your company’s story starts. A well-designed site can help a business get noticed and grow.

Think about your website as a digital shop window. It’s the first impression that potential customers have of you, and it needs to be inviting, engaging, and easy to navigate – or they’ll move on to your competitors.Takeaway:

The ocean of marketing is deep and sometimes volatile. Businesses with a plan can ride the waves. If you think you need professionals to work for you but are not sure about the expense, why don’t you choose from Jelloow Network. Jelloow registered digital agencies are curated, vetted, and highly recommended by dozens of other clients.

The best part is- you pay for what you want.

Read more
05May

8 Writing Tips to Steal The Attention of Your Audience

May 5, 2021 Jolien Marketing 141

10-10-2021

Are you a copywriter? Or looking for content writing services? Then this article is for you.

We strain every nerve in our brain to get that “Eureka!” moment whenever we begin writing a piece. The first few lines are always dreadful. You would type-erase-type-type-erase-type several times until it forms a para. However, the road is longer than it seems.

You want your copies to turn out attractive, sensible, and relevant to the target audience. Going deep down to the third level of your mind and pulling out creative punchlines, headings, and most importantly content requires extra effort.

Worry less, folks! We’ve got trustworthy writing tips for your next writing venture. Follow us!Maintaining a calendar has to be a habit for a writer. Why?

  • Keeps you motivated to write
  • No time wastage to find the topic every day
  • Provides a wireframe for your website and social media platforms
  • Work becomes strategic & consistent

Apart from these efficiency benefits, you will find a balance for your creativity as well.Pushing through deadlines, shuffling between projects, and proofreading your previous content can take a toll on your productivity. We’ve all been through that phase. There are days when it’s just not happening.

But, keep writing.

To motivate other writers, Louis L’Amour said, “Start writing, no matter what. The water does not flow until the faucet is turned on.”

When our writers fall back to their grey zone, we take things light and slow. Let them produce copies that aren’t their best. We believe that a badly written page can be corrected but a blank page is of no use.

Next time, use your “Writer’s Block” for good.Stories are the essence of life. Secretly, we all want to live a life that can be written in history books. And digital content marketing is no exception.

Storytelling improves your editorial. It’s the factor of suspense that makes your write-up a million dollars.

Wondering, how would we do it?

We obsess over reading, learning, and correcting ourselves. Also, try these steps to improve your storytelling skills:

  • Study Comedians. Listen to TED talks. Follow Podcasts. Pay attention to Politicians’ Speeches. These influential people are great at keeping their audiences engaged with their content for as long as they want. Pick that quality.
  • READ. There’s no shortcut. There’s a misconception that every writer has to be a book lover. We agree to disagree with this belief. However, even if you’re not a book-lover, you have to become an avid reader. Reason? Reading different genres prepares you to write for various industries.
  • Know what they say? Let critics be brutal than your audience. Take reviews before publishing your copies from some of your dear colleagues or friends. It’s a good way to know if they’ve received your thoughts well or not. If there’s a conflict, you can simply resolve it.

This doesn’t mean you’ve to turn into William Shakespeare every time you sit to write. Let go of your super creative hat once in a while.

Produce copies that are straightforward for your target audience. Sometimes, people are actually looking for quick guides or solutions to their problems. This is when your plain but purposeful content will come in handy.What’s written in the basic style keeps the authenticity. Writers have to resist a lot to stay on the line. We tend to make idioms, quotes, statistics, and fiction our best friend while penning down a piece of content. Is it bad though?

Nope! You just need to strategically place it. Anything that has an excess of textual beautification would fail to deliver the message.Listicles are famous. We love to create long-format content that reads “ 10 Steps…”, “17 Strategies…”, “5 Famous Tips…”, “11 Proven Facts…”, and more. It has worked fine to capture the eye of readers and get clicks from SERPs. But are you doing this concept right?

There are two ways to create your listicle:

  • Reverse Count: If you’re writing something like “Top”, “Most”, “Best”, etc then keep the best for the last. The reverse count will keep the suspense factor alive in your content.
  • Sequential Count: This helps when you want to write a stepwise guide for your readers.

Meanwhile, did you notice what we did in this article?“2 Billion people are active on Facebook.”

Or

“2 in 7 people are active on Facebook.”

With the latter statement, you are simply making the facts more realistic and relatable. People can quantify how many users are online among their own group. This way of presenting facts will help your readers to connect and understand the quantum of the situation.

So the next time you are caught in the middle of making statistics look good, you know how to put it. Example: “One in four women…”, “9 out of 10 people…”, and more.Whether you’re starting out new or have been in this field for a while now, feedback is never going to be easy.

As creative marketing consultants, we can’t emphasize more on not taking feedback as personal attacks. Never let them cross your heart but contain them in your mind.

Every reader will come along with their set of opinions. Choose what falls into your bucket of criteria. While keeping your target audience and client into consideration, keep updating your copies until they all scream- “Perfect!”

Positive criticism will always shape your copy into a remarkable piece as it ensures that readers receive what you intend to deliver.Tighten up your belts…

Since the inception of digital marketing solutions, creating calling-out content has always remained essential. However, now it needs to be witty, hard-hitting, and actionable.

Work on your skills to become influencers. Think like thought leaders who dominate the crowd. Or you can just choose the preferred services from the trusted network of talented content marketers at Jelloow. We bolster your company’s growth with the right dose of marketing and creativity. For continued support, keep watching this space for more suggestions.

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