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25Oct

5 Content Marketing Tactics for Building Ecommerce

October 25, 2022 Jelloow Marketing 108

Oct 2022

Content marketing is a strategy that companies use to promote their brands and products. It can be used in any industry, but it’s especially effective for ecommerce businesses. With content marketing, brands and businesses can promote their products and services, attract traffic, generate leads, and build a community of loyal customers.

 

1. Create Original Content Marketing for ecommerce

  • Content is king.
  • Content is the foundation of your marketing strategy.
  • You can’t just create a lot of content and hope for the best; you need to create original, relevant, and useful content that resonates with your audience. Quality over quantity.
  • This means creating long-form blog posts (1-2 pages), ebooks and white papers, infographics and visual guides—anything that helps people understand what you do better than they could on their own.

Content should be written in an engaging way so it engages readers (and converts them into customers).

 

2. Use Visuals to Attract Attention to promote your ecommerce

Visuals are a great way to attract attention and engage your audience. You can use images, videos, infographics and even animations to tell your story.

Use images in blog posts that show off products you sell or offer tips on how to make money online. Include photos from past sales or even just images of people using the products you sell.

You can also use video if it helps explain complex concepts in a more visual way than text alone would allow for (for example: showing how something works). Use this tactic sparingly though—you don’t want too much video content cluttering up your site’s homepage!

 

3. Optimize Your ecommerce Content Marketing for Social Media Sharing

Social media is a great way to get your content in front of new people and provide value to them, but it’s also important to think about how you can use social media as part of your overall strategy. When optimizing your content, consider adding images and other visuals that will help engage people more deeply with what you have to say. Encourage readers/viewers/listeners by using hashtags so they can find relevant content on other platforms as well!

You should also add call-to-action buttons at the end of each post so readers know where else they can learn more about whatever topic is being discussed here:

 

4. A/B Test Your Blog Posts

A/B testing is a way to compare two versions of a web page to see which one performs better. It’s an important tool for marketers because it allows you to test different versions of your blog posts and landing pages.

If there’s no difference between these two groups—that means they’re equally interested in reading this article; therefore, don’t change anything else!

 

5. Use Email Marketing to Promote Your Ecommerce Content

Email marketing is a great way to connect with customers, but it can also be used to promote your content.

Using email marketing as part of your content promotion strategy will help you reach more people and drive more sales.

Email marketing is an extremely effective method of promoting products or services because it allows you to reach out directly to potential buyers who have expressed interest in your product or service. When someone clicks on one of these emails, they’ll see an ad that directs them towards where they can learn more about what you’re offering (e-commerce site).

With ecommerce content marketing, brands and businesses can promote their products and services, attract traffic, generate leads, and build a community of loyal customers.

Content marketing is a way to promote your products and services. It can help you attract traffic, generate leads, and build a community of loyal customers.

Content marketing is often used by businesses that don’t have the budget for traditional advertising campaigns.

With content marketing tactics such as guest blogging or creating an e-book on how to use social media effectively in business (eBooks), companies can market themselves without having to spend money on ads that may not work as well as they expect them too because there’s no budget behind it.In short

Content marketing is one of the most important factors in building an ecommerce brand. With so many channels to promote your products, brands and businesses need to be creative to stand out from the competition. Content marketing provides a unique way for entrepreneurs and companies alike to reach out to their target audience with relevant content that will resonate with them emotionally and stimulate their imaginations. It’s a powerful tool for driving sales, generating leads, and building relationships with customers through social media channels like Facebook or Twitter.

Jelloow can help you find your content marketing agency.

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20Oct

Digital Reassurance: AI Technology and Predictive Eye Tracking

October 20, 2022 Jelloow Partner 133

Oct 2022

The uncertainty of launching a new product in today’s digital market is daunting. Attention Insight sought to minimize the uncertainty by providing a comprehensive predictive eye tracking service that shows where your product would get the most attention and help you optimize your branding.

Today’s digital market is full of uncertainties. The fast-paced nature makes it difficult to determine how much your new concepts will attract others’ attention. Some concepts succeed while others flop. It is hard to know how many people will be attracted to your design without launching it onto the public digital market. These uncertainties could put financial strains on your project or the company. Which begs the question:

 

How would you know your concept’s performance when it is launched?

With today’s technology, there are many resources that could measure the consumer input on a company’s product and advertising campaigns. Artificial Intelligence has entered the digital market to assist in the collection of data and statistics to predict consumer feedback and engagement.

Attention Insight is a predictive eye tracking platform, which lets you see what is noticed on any design. You could upload images, mark objects and see how much attention every object got. Attention Insight gives you the ability to create user centric design: implement user testing in minutes, compare different designs and easily prove your design decisions to clients.

The heat map will show where the consumers’ attention will be concentrated on. A great tool to use when looking for space to improve on a product’s advertising and promotion. It seeks out the concentration of attention on a website or advertisement in a heat map, allowing you to get crucial performance feedback on your products before your launch.

Attention Insight utilizes a deep-learning algorithm that can automatically detect visual attention shifts. It is trained on approximately 30,800 images from eye tracking studies. Therefore, the algorithm is able to provide a predictive analytic of the product or design with a 94% accuracy, giveing a realistic prediction of consumer engagement with the concept/product.

For all followers we want to give one month FREE Attention Insight SOLO plan. The plan gives you access to Attention Insight’s predictive eye tracking resource, allowing you to get accurate feedback on your designs almost instantaneously.

Give push to your design with neuromarketing!Need more agencies that can help in the AI space?

Jelloow is the modern, end-to-end outsourcing solution that brings together the world’s best small agencies and technology – in one place.

Jelloow’s agencies are best-in-class, creating the largest global network of small agencies. When vetting + onboarding teams, we consider size, industry, aesthetic, past client experience, expertise, and location.

Check out Jellooow and grow your brand!

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10Oct

Content Marketing for your SaaS business

October 10, 2022 Jelloow Marketing 111

Oct 2022

When it comes to content marketing for Saas, there are a lot of tools out there. But not all of them are created equal. In this post we’ll go over a few types of SaaS tools that I believe can help your business improve its content marketing strategy. Content Marketing for your SaaS business, let us explained it.

 

Content Management System (CMS) for Saas Marketing

A content management system (CMS) is a tool that allows you to manage your website’s content. As the name implies, it allows you to create and edit all of your web pages, articles and other types of content on one platform.

A CMS for your Saas business can help you with many things:

  • It helps you organize your website’s information in a more organized way
  • It gives users more flexibility when they want to change their own pages or add new ones without having any knowledge of HTML coding or WordPress plugins
  • You don’t need special skills for managing the site with this type of software

Email Marketing Tools for SaaS

Email marketing tools for your scaling up are a great way to increase your email delivery rate and improve the quality of your emails.

  • Email marketing tools for your SaaS business allow you to create, send and track personalized messages that are relevant to your audience.
  • They provide a way for you to automate certain tasks like sending out campaigns at set times or sending follow-up emails after publishing an article on the website.
  • You can also use them as CRM (customer relationship management) software by integrating it with other services such as Salesforce or Pipedrive which allow you to save all customer data in one place so it’s easier for salespeople when making calls about potential customers.

 

Branding design software for SaaS marketing

Branding design software is a type of SaaS marketing tool that helps you create custom logo designs and other branded materials for your business.

Branding design software is used by businesses to create their own logo designs, business cards, website templates, social media cover photos and more. The benefits of choosing this type of content marketing tool include:

  • Customizable templates – Brands can use branding design software to quickly create professional-looking designs that fit their brand perfectly. This saves time because it eliminates the need for them to hire graphic designers or freelance artists like they would if they were just starting out with no experience at all! They’ve already got all the tools needed right in front!
  • Customizable colors – Branding Design Software has tons of prebuilt colors available so there’s no need whatsoever trying make sure everything looks good together (which means less stress) when creating new content pieces online etcetera…

 

Project Management Tools for SaaS Marketing

Project management tools are a set of software tools that help you organize, track and manage your projects. They can be used in the following ways:

  • To plan and execute your projects.
  • To monitor the progress of your projects.
  • To collaborate with other people on a project.

 

Social Media SaaS Marketing Software

Social media is a great way to connect with your audience. The problem is, it’s also incredibly time consuming. You have to be on social media all the time and spend hours every week posting and responding to comments (not to mention paying for ads).

Social media software can help automate this process so that you don’t have to worry about it! In addition, these tools allow you to track performance metrics such as likes/shares or comments per post type; schedule posts in advance so they appear automatically; import data from other sources like Google Analytics or Salesforce into their platform; manage multiple accounts at once through one dashboard — just some of the features offered by social media management platforms such as Hootsuite or Buffer.

 

Internet Security Software for SaaS

Internet security software is a tool that can help you protect your business from online threats. It’s especially important for small and Saas businesses, who may not have the resources to hire an IT professional or use antivirus software on their computers. The goal of using internet security software is to prevent hackers from stealing credit card information or other sensitive data from your servers, as well as blocking any attempts at hacking into your network once they’re inside.

There are three main types of internet security products: anti-virus scanners, firewalls and intrusion detection systems (IDS). Each type has its own strengths and weaknesses depending on what you need it for—and whether it’s appropriate for your organization’s needs in general.

 

Call Tracking Software for SaaS

Call tracking software allows you to track phone calls. The data collected from these tools can help you determine which content marketing strategy is most effective for your business, or if there’s a specific subject matter that needs more attention. You can see where the call came from and how long it lasted, as well as whether or not the call went to voicemail. This information will help guide future content creation efforts by providing insight into what works best for specific audiences and industries.

Call tracking software also provides a way for companies to measure their success metrics in real time, allowing them to make changes quickly if they need them—a key component of any successful digital marketing campaign!

 

A list of tools you can use to help you with your content marketing strategy.

  • Content marketers use a variety of tools to help them create, manage and distribute content. Here’s a list of some popular options:
  • Buffer – This tool allows users to schedule posts in advance so they don’t have to worry about writing them all at once. It also lets people schedule social media posts in real time, so there’s no need for manual copy-pasting or typing out each message yourself.Hootsuite – This platform helps businesses manage their social media accounts by allowing them to post updates across multiple platforms quickly and easily.

Conclusion Content Marketing for your SaaS

There are many different types of content marketing tools that can help you with your work. We’re glad you took the time to read through this article, and we hope it gave you a better idea of what is available.

Jelloow can help you find your content marketing agency for your Saas business.

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28Sep

Why Do Companies Need Agencies?

September 28, 2022 Jelloow Marketing 109

Sept 2022

Starting a business is already hard enough. Promoting your brand while trying to maintain the business could be difficult and stressful. Marketing agencies are useful for companies to grow their brand in the most cost-effective method. They offer teams of professionals who would analyze the statistics of market growth and find the most optimal path to promote a brand to a wider audience.

Today’s digital market is full of consumers and opportunities. Starting a business is already difficult not to mention having to reach the millions of consumers in the market. Without the right resources, companies would face difficulties promoting their brand to their costumers.How would brands (big companies & start-ups) reach large audiences while managing their own product lines?

Marketing agencies specialize in helping brands grow their brand and customer base. Teams of marketing professionals analyze the statistics and data of your brand’s performance on the market. The goals of the agencies is to grow your brand and see its success in the long-term and short-term. Companies can increase and reach a wider audience through this cost effective method.

There are many different agencies in the market, each catering to different needs and styles. Agencies offer services based on what type of content or branding that was needed and could accommodate a wide range of businesses.

Below some inputs of agencies that could serve your needs for a marketing agency:

  • Striving to optimize your branding. Turn visitors into customers and create exceptional cross-channel experiences for your target audience.
  • Reaching your consumers through paid media, owned media, creative, and strategy & planning.
  • Offering a free marketing analysis, determine new paths in getting better results.
  • Strengthen your branding in the competitirve marketplace with Account-Based Marketing and Growth-Driven Design services
  • Telling stories that give your brand the perspective it needs to grow and flourish.

Want more options for your choice of agency?

Jelloow is the modern, end-to-end outsourcing solution that brings together the world’s best small agencies and technology – in one place.

Jelloow’s agencies are best-in-class, creating the largest global network of small agencies. When vetting + onboarding teams, we consider size, industry, aesthetic, past client experience, expertise, and location. Discover Jelloow now.

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20Sep

Why You Should Invest in Influencer Marketing Now More Than Ever

September 20, 2022 Jelloow Marketing 112

Sept 2022

In the age of social media more and more businesses are starting to use influencer marketing to promote their brand. Influencer marketing is a type of social media marketing that involves product mentions and endorsements from influencers (people who are deemed experts within their particular niche.) Influencers typically have a steady and/or large following.

 

Creative Outreach towards Influencer Marketing

With influencer marketing you can use endorsements from well-known influencers to promote your brand. Social media influencers are viewed as experts by their followers. Therefore, their followers view them as a trustworthy source. Influencer marketing gives an opportunity for your brand to be promoted in a creative manner. For example, TikTok is a popular social media platform amongst many influencers.

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Influencers use TikTok to create entertaining videos (dancing, singing, promotional skits, etc.) to shed light on a particular product. Eight new users join TikTok every second, and 650,000 users join daily.

 

Eye-catching Influencer Marketing Strategy

Instagram is another social media app that is widely used by influencers. Audiences are attracted to the colorful, bright aesthetics that influencers’ Instagram pages showcase. As a result of this, audiences are inclined to become interested in the brand that the influencer is promoting. Influencers also use memes to endorse a brand in a relatable way, such as this post from Jelloow’s Instagram page:

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Authentic Consumers with Influencer Marketing

Influencer marketing is beneficial because it is a way to quickly reach loyal consumers who have an authentic interest in what your brand has to offer:

  • Influencers typically work with brands whose products are aligned with what they stand for and what they normally promote on their social media platforms.
  • The things influencers promote are things that their followers are interested in using.
  • Therefore, the audience that you attract will be interested in what your brand promotes.

Benefits of Influencer Matching

Not sure which influencer agency to pick? No worries! In just a click,  Jelloow can match you with qualified influencer agencies that are suited to your best interest. Jelloow matches you with reliable agencies based on skills, budget, experience, and more.

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11Sep

Match: PNKFRG & Home of Creators

September 11, 2022 Jelloow Customer Stories 119

Home of Creators was approached by the new platform, PNKFRG, via Jelloow, to collect viral videos from Tiktok for their BETA training. The project required reaching out to over 250 creators on Tiktok to obtain permission to use the videos.Home of Creators needed to efficiently and effectively collect the viral videos for PNKFRG’s latest project, while also obtaining permission from the creators on Tiktok.Home of Creators found the project via Jelloow. Home of Creators reached out to over 250 creators on Tiktok, securing permission to use their viral videos in the PNKFRG BETA training, and collected a total of 400 viral videos of diverse topics and niches, downloaded them and got them ready to go for PNKFRG to use.Home of Creators was able to deliver the project 50% faster than the agreed deadline. 400 videos were delivered in a timely manner, weeks before the BETA launch.”Working with Jelloow is always a great experience, they connect you with international projects looking for agencies with your expertise. I really enjoyed working on our latest collaborative project with PNKFRG. I highly recommend Jelloow if you’re an Agency looking to expand your clients” – Elsa Barbera, Founder of Home of CreatorsTakeaway:

The ocean of marketing is deep and sometimes volatile. Businesses with a plan can ride the waves. If you think you need professionals to work for you but are not sure about the expense, why don’t you choose from Jelloow Network. Jelloow registered digital agencies are curated, vetted, and highly recommended by dozens of other clients.

The best part is- you pay for what you want.

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08Sep

Want to See More #content? Reasons Why You Need a Content Agency

September 8, 2022 Jelloow Marketing 113

Sept 2022

Want to See More #content? Reasons Why You Need a Content Agency

In the day and age of globalized technologies, content creation is everywhere; whether that be consumed through social media, or more creative outlets in the arts, content fuels many aspects of our lives. Although important, content is also highly abundant making it difficult to differentiate from the competition. One step towards successful content creation is through the utilization of content marketing agencies. A content agency essentially works with companies to produce creative ideation for content creation, production, and circulation. This allows for media messages to reach a target audience in a clear, creative, and concise fashion.

 

Types of Content Agencies

In the vast industry of content creation, there are specific specialized content marketing agencies to deliver on your needs. Video content specialists, offline production specialists, and sector-specific agencies are the most prominent types of content agencies.

Video content specialists as the name imply devote their skills to videography. Video marketing services are one of the most efficient ways to bring information to the target audience because a large amount of information can be spread through visual and audial means. More specifically, video content specialists create video content for social media, websites such as YouTube, etc.

Offline production specialists work on print-related promotional materials or advertisements. Magazines, street levels, pamphlets, brochures, and posters are all curated by offline production specialists.

Finally, sector-specific agencies are similar to boutique agencies where they work on specific or niche company projects. Therefore, sector-specific agencies are the appropriate agency for specific sectors of marketing such as B2B.

 

Why You Need a Content Agency

Content agencies have a multitude of benefits; however, the most glaring is what they provide for the company through strategy development and implementation of creative ventures. The importance of this lies in a greater company-consumer interaction that content agencies can provide. Similarly, content agencies understand SEO to make sure your company will get more clicks. As content agencies are previously well-versed in search engine optimization, this lessens the stresses and burden of the company personnel needing a working knowledge of SEO. The question of why you need a content agency can be more clearly answered through three important avenues.

  • Firstly, content marketing agencies increase awareness. Not only do they increase brand awareness; however, they also increase awareness of SEO, content creation strategies, etc.

  • Secondly, content creation agencies drive conversion, ensuring the project will drive your target audience to respond to your call-to-action. Conversion is highly important in marketing because it measures the success of your project. With marketing agencies, this section of the project is streamlined to ensure success.

  • Finally, agencies help build community. By initiating a strategy that ensures high reception of the target audience, your project has the capabilities to build a strong community around it.

Jelloow’s Contribution

Through Jelloow’s streamlined platform, brands are able to easily be matched with their dream agency that can cover all specializations explained above. With our help, we can guarantee that you will be producing more high-quality #content!

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31Aug

Create your perfect marketing project brief

August 31, 2022 Jelloow Video 237

August 2022

When brainstorming ideas for a project, it can be easy to feel overwhelmed or to feel like you don’t know where to start.

However, in order to find a marketing agency that is best suited to your company’s needs, it is very important that you create a project brief so you can clearly articulate your expectations for the agency that you work with.  Today I will tell you how to successfully create a project brief, which will help our platform here at Jelloow connect you to the agency of your dreams.

  • COMPANY INFORMATION  – The first thing that you should include in your project brief is information about your company. We want to know things such as the size of your company, the industry you’re in, your B2C and B2B transactions, and who your target audience is.
  • SMART GOALS – Next, we would like to know the marketing goal that you would like to achieve. What is your SMART marketing goal? Make your goal as concrete as possible to ensure your needs are being met.
  • MARKETING SERVICES – The third thing that you should include in your brief is a rough estimate of the services you think you’ll need for your project. Don’t worry if you aren’t fully aware of what you need as agencies are here to guide you.
  • BUDGET – Next, it is important that you establish the budget for your project so that you avoid last-minute expenses, and you can inform us on how the budget will be spent on the project based on the things you’d like to achieve. Let us know what you can afford.
  • AGENCY REQUIREMENTS – Finally, let us know any additional expectations you have in order to define your finished project as successful, as we value our customer’s satisfaction.

See the full video here:How about Jelloow? Here at Jelloow , we use KPIs to set progressive goals, including how to find the best agencies for our consumers. In addition, Jelloow helps brands create their own KPIs and prioritize their projects. We use marketing/Al technology to affiliate your company directly and efficiently to one of our Marketing Agency Partners.

Keep up the good work and all the best for your future endeavors!

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28Aug

Top 3 Brand Marketing Projects

August 28, 2022 Jelloow Video 257

August 2022

As we all know, it is very important that you build a great brand community for your business. In order to do so, it is important that you prioritize the right projects for your brand.

Today I will be telling you about the top 3 most used brand projects that brands submit.

 

1. SOCIAL MEDIA

The first project I will talk about is social media.

Many brands use social media to build their brand and community. Utilizing social media allows you to reach a large audience through one platform.

In addition, business leads are generated through social media platforms. This allows you to use those platforms so that you can generate sales through them. It is a necessity for you to have a social media presence if you want to reach the largest amount of potential customers.

 

2. CONTENT CREATION

The next project that brands use is content creation.

With content creation, you can utilize multiple platforms, such as video, blog, and email, and repurpose your content over different channels. Delivering fresh content is important as it is expected to usher in a year of exploring trends in the Metaverse,influencer marketing, and strategy development.

 

3. SEO

Finally, SEO, or Search Engine Optimization,  is another project that brands submit.

SEO is important as it is used to drive Google searches to your website.

By adding keywords to your websites, it will increase the chance of your site being discovered.

Watch the full video here:How about Jelloow? Here at Jelloow , we use KPIs to set progressive goals, including how to find the best agencies for our consumers. In addition, Jelloow helps brands create their own KPIs and prioritize their projects. We use marketing/Al technology to affiliate your company directly and efficiently to one of our Marketing Agency Partners.

Keep up the good work and all the best for your future endeavors!

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22Aug

3x Marketing Resources Brands Needs

August 22, 2022 Jelloow Video 237

August 2022

In today’s economy, starting a new business can be very difficult.

However, it isn’t impossible to do so if you utilize the right resources to build your startup. Today I will tell you about 3 different marketing resources that will help your brand grow.

 

1. CONTENT

The first resource that can help take your brand to the next level is the utilization of content. Content is key in the field of marketing as it allows you to shed light on the subject matter of your company’s expertise. At Jelloow, we can help you find agencies who will bring your brand’s message to the public through content creation.

 

2. BRANDING

The next marketing resource that you can utilize to enhance your company is the use of branding. If you have a great content strategy, it can strengthen your brand’s presence, and in turn, your brand will speak for itself. It is very important that your company utilizes branding as it creates loyal customers who will continue to recognize your business.

 

3. EMAIL

Finally, Email marketing is beneficial to your brand as it allows you to consistently stay in contact with your customers. Studies show that it costs five times more to acquire a new customer compared to retaining an existing customer. With that being said, Jelloow can help you find email resources to promote your business’s products and services to a large audience

Watch the full video:How about Jelloow? Here at Jelloow , we use KPIs to set progressive goals, including how to find the best agencies for our consumers. In addition, Jelloow helps brands create their own KPIs and prioritize their projects. We use marketing/Al technology to affiliate your company directly and efficiently to one of our Marketing Agency Partners.

Keep up the good work and all the best for your future endeavors!

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